Saturday, 5 October 2013

Tzinga- The intro.

Tzinga

In a world where so many energy drinks flood the market, Tzinga is a brand that completely stands out. And not just because of its ultra cool, green packaging but also because of its taste and nutritional value. From this brand comes the Tzinga tropical enrgy drink. The energy drink with a good taste is emerging in the market, challenging the biggie like the leviathan of energy drink, Red Bull and Monster. In a very less time of opening up a factory and launching the product, they have a good stand in the market and has a ubiquitous presence in the fridges of kirana stores in urban India. Churning out about a million of its utilitarian pouches a month from its Gurgaon factory. The biggest strategy of  Tzinga to break through in the market, is the price promotion of the product.
Tzinga came with a concept of energy drink which is cheap, tasty and and flavourable. They have mostly targeted the young generation from 15-30 as student, sportsmen and working professional  are in need of a drink which can vertilize them time to time, and with least side effects..

Tzinga is the flavor to beat, not just for its undeniable proposition in a Rs 25 energy drink, but also for its daring, infectious earnestness and down-to-earth values...

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